Off page optimization is a process to create links on other websites like an example: if you have a website "www.xyz.com" then you have to create a backlink on others website to get ranking faster. These links can increase your website PR, Domain Authority & Page Authority but you have to keep in mind that all links should be do-follow and spam free because if you get no-follow or spam links then it create a negative effect on your website. Off page optimization techniques takes time, but it’s a beneficial process.
In these days, many digital marketing companies are doing spamming work, which will affect on the client websites after a few months. Their website faces penalization, ranking drop, traffic drop problem, etc., but in this article I will tell you what is the best techniques to do off-page optimization and create good quality backlinks for your website.
Before starting link building, keep in mind:
1. Link should be Do-follow
2. Avoid Spamming links website
3. Check spam score on the MOZ before submitting a website
4. Avoid creating multiple links from the same website
5. Content should be unique and fresh
A famous digital marketer said "Quality is better than a Quantity". So, focus on the quality and natural link building methods to create backlinks. If you want to be on the top of the search engines, then each & every link is a matter for you. The more quality links you build, the more you will close to your target and when you got the top of the search engines, you will receive a good traffic for your website. I am sharing with you some of the link building techniques to improve rankings:
3. Blog - Web2.0 Properties
5. Press Release
6. Profile Creation
7. Local Business Listings
8. Guest Posting
10. Photo Sharing
12. Power Point Presentation
13. Forum Engagement
14. DOC Creation
The above techniques are helpful when you do these activities on a daily basis without doing spamming. Follow the Google and other search engines guidelines for good results and traffic. You can also subscribe to famous markets for search engine optimization updates via twitter, mail or G+ pages.
Note: PR is out dated, follow create backlinks on good Domain Authority websites.
If you need help or free consultation for your online business then contact me. I am a digital marketer with 6+ years of experience in SEO, SMO, PPC & Affiliation Marketing. Most welcome for Delhi people.